FirstConnex Plus 2.0

New mover names, addresses and phone numbers are available via LSSiDATA's FirstConnex Plus 2.0 solution. LSSiDATA stands out as the resource for the freshest and most accurate listings of New Movers due to its unique position as the only enterprise-based data vendor sourcing telephony-based business, residential and government contact information directly from and for all of the major telecommunication providers in North America.

A key LSSiDATA New Mover differentiator results from granularity of classification. LSSiDATA's FirstConnex data resources capture a variety of reported activity, associating names and addresses with activities that the residence or business is involved with. Examples of FirstConnex classification enabling more effective Direct Marketing include:

New Mover - A listing that has never had the name, address and telephone number previously combined, indicating a new residence or business.

Local Mover - A name or business name and telephone number may have previously beenpaired before, but never with the new address indicating a move within the local exchange. Campaigns associated with flooring might be appropriate while "new to the neighborhood" offers would be less effective.

Additional Line - Identifies consumers or businesses that have added lines to their existing service. For families this might point to a live-in relative. An additional line for businesses can be an indicator of growth.

Line Removal - These listings consist of consumers or businesses that have removed one or more lines but still maintain telephone service. Residential listing may be relying more on cell service, presenting an opportunity for cellular plan marketing. Business line removal may suggest a decline in revenue or a change in the way business is being conducted such as use of more field reps.

Move Out - These are consumers or businesses no longer associated with an address a phone number. Typically they have moved or have ported their landline number to wireless. Move Out provides the ultimate "first in the box" opportunity by sending to an expected incoming resident at the address.

Previous Address - High probability previous addresses are available for approximately 35% of consumer new movers. These can assist in discovering previous business relationships. It can also contribute toward increasing the rate of positive credit prescreens.

Changes - Consists of consumers or businesses that have changed some aspect of their directory listing but have not modified the number of listings. These changes are typically the addition or removal of name and/or address information.

Congressional Districts - New movers identified within congressional districts are important constituents for candidates raising funds or seeking office. LSSiDATA's ability to identify a new member of the community within congressional boundaries effectively supports local, regional, or national political campaigns.

LSSiDATA's QUIC (Quality Update Identify & Change) process is applied to more than 2 million records daily to more quickly identify and classify New Movers. A web-based resource makes it easy to define search criteria by geography, type of mover and other statistics.

FirstConnex Plus 2.0 Facts

Coverage: United States, Canada

Period: Weekly, Daily

Date Ranges:
Weekly: from most recent Sunday back six months
Daily: from previous day back six months

Data Types: Residential, Business

Access: Web based self-service
             Programmatic Web-service
             Customer orders fulfilled by the Production              Department

Classifications:
Residential:  New Mover, Local Mover, Additional Line, Additional Listing
Business: New Mover, Local Mover, Additional Line, Additional Listing, Business Name Change, New Location
                    
Customer Classifications available

Counts:
Residential: Daily, Weekly, Monthly
Business: Daily, Weekly, Monthly


FirstConnex Plus 2.0 DataSheet
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